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Learn the 4 key questions every leader should ask to make sure an agency delivers measurable growth, not just glitz and glamour.
and Why We Love Craft CMS
If you’ve ever had a website built - or even thought about it - you’ve probably heard of WordPress. It’s super popular, and for good reason: it’s been around forever, and it’s easy to get started with. But here’s the thing: just because it’s popular doesn’t mean it’s the best option for every business.
At Digital Rebel, we’ve worked with WordPress plenty, but we exclusively use Craft CMS (more on that in a minute) for all our projects. Why? Because as businesses grow, their websites need to do more - and WordPress often struggles to keep up. Let’s break down why we don’t use WordPress, in plain English, and why we think Craft CMS is a better fit for most businesses.
WordPress is like a “starter home” for websites - it’s great at first, but as your business grows, it might feel a bit cramped.
WordPress runs on plugins - little pieces of software you can add to your site to give it more features. Want a contact form? That’s a plugin. Need a way to improve your website’s visibility on Google? Another plugin. The problem is that these plugins don’t always play nicely together.
Because WordPress is so popular, hackers are constantly looking for ways to break into WordPress websites. While there are ways to keep your site safe, like regular updates, it’s easy to fall behind - and that leaves your site vulnerable.
If you’re running WordPress, recent legal battles involving WordPress.org and major hosting providers like WP Engine could put your site at risk. For example:
These types of interruptions may seem like “background noise,” but they can cause real headaches for businesses if critical updates aren’t delivered on time.
WordPress gives you a lot of pre-made templates and designs to choose from, which is great. But if you want something unique - something that really reflects your business - you often have to hire someone to make it work. Even then, you’re stuck working within WordPress’ rules, which can feel limiting.
Okay, so what’s Craft CMS, and why do we love it so much? Think of Craft CMS as the luxury model of website platforms. It’s not as well-known as WordPress, but it’s built to do more, with fewer headaches.
Craft CMS Live Preview(click to enlarge)
With Craft CMS, there’s no “one-size-fits-all” approach. We can create a website that’s as unique as your business. Whether you need a sleek portfolio, an online store, or something totally custom, Craft lets us build exactly what you need without unnecessary extras.
Craft CMS doesn’t have the same security issues as WordPress. It’s built differently, and because it’s less common, it’s not as tempting a target for hackers. Plus, the company behind Craft is laser-focused on keeping it secure.
No one likes waiting for a website to load. Craft CMS is designed to be quick, which keeps your visitors happy and helps your site show up higher in Google searches.
While Craft is incredibly flexible behind the scenes, the part you interact with - the dashboard where you edit your site - is clean, simple, and easy to use. We set it up to match what you need, so you’re not overwhelmed with options you’ll never touch.
We’re not saying WordPress is terrible. If you’re running a small blog or a basic site, it can still be a good option. It’s easy to find tutorials and help because so many people use it.
But if your business is growing, or you want a website that stands out from the crowd and works perfectly for your specific needs, WordPress might not be enough anymore.
Switching to Craft CMS is an investment, but for many businesses, it’s worth every penny. If you’re looking for a website that:
...then Craft CMS might be your perfect match.
Whether you’re frustrated with WordPress or just curious about what’s out there, let’s chat about how Craft CMS could transform your online presence.
Is your branding all over the place? Learn how to align your visuals, messaging, and tone to create a cohesive, trust-building brand.
Google could make AI the default in search. Why traditional SEO is no longer enough, and how to prepare with AI-search-ready strategies.
Digital Rebel Marketing is not your typical agency. You know the ones. The big-box shops with cookie-cutter retainers, junior-level execution, and PowerPoints full of vanity metrics hoping you won’t notice pipeline is still flat. We were built as the antidote.
We engineer growth systems that make your brand the definitive answer everywhere buyers go to get actual answers. Google’s AI Overview. Bing Copilot. ChatGPT Search. All of it. And instead of tossing you into a bloated service menu, we build a streamlined, conversion-obsessed website backed by clean, accountable RevOps and HubSpot alignment that actually moves revenue.
Founders, growth leads, and service-based operators come to us when they’re done lighting money on fire with PPC or agencies who only optimize for impressions. Our work turns your website into a 24/7 sales asset and your MarTech into a unified machine that finally stops leaking leads.
From our home base in Texas, we partner with ambitious brands across the country looking to scale past the local grind and show up like the category leader they actually are. If you want your marketing to evolve, carry its weight, and operate like you're playing for national stakes, we’re the ones you call when you’re done with the big-box routine.