GEO for MarTech Brands: A Use Case

Most MarTech companies:

• Invest heavily in SEO but ignore AI tools
• Produce content that’s too product-focused or too vague
• Miss opportunities to be included in AI summaries, recommendations, and vendor lists

If you’re not part of the conversation when a decision-maker asks ChatGPT, “Which MarTech platforms should I consider?”... you’re invisible.

• Clarifies Your Value Proposition for AI: We help you reframe your positioning so LLMs can understand and rephrase it in useful, accurate ways.
• Expands Your AI-Facing Digital Footprint: Strategic content, PR mentions, and schema markup make your expertise crawlable and citable across trusted AI data sources.
• Tracks Your AI Mentions and Topic Authority: We monitor where you’re being referenced in AI-generated outputs, and where your competitors are winning.
• Powers Strategic Placement in Training Data: We target high-authority sources that LLMs use as training reference points to seed your presence across AI learning models.

Let’s say you’re a predictive analytics platform trying to reach CMOs:

1. We build content that clearly explains your capabilities in CMO-friendly language
2. We place that content in high-authority publications AI pulls from
3. We structure your site so it’s digestible for bots and understandable for humans
4. We track whether and how AI tools start referencing your brand

Result: CMOs start seeing your name before they even hit your homepage.